Chocolove 33% Milk Chocolate Bar

Posted by Edmund in Chocolate, Gourmet Chocolate Bars, USA | 0 comments

Chocolove 33% Milk Chocolate Bar.
About $3 for 3.2 oz. (90g), but I’ve seen it as low as $2.65.
Organic Chocolate.

I’m not the greatest fan of organic chocolate, and unfortunately Chocolove doesn’t do anything to change my view with this 33% Milk Chocolate Bar.

The presentation is very nice, especially for something so cheap. The bar is wrapped in golden foil and topped with a plain piece of paper, like in a candy bar. Upon opening the bar, however, there’s a pleasant surprise. The chocolate is actually formed into 15 small bulbs, each with a nice little heart on it. And a love poem on the inside of the wrapper complements the chocolate, which I feel does a really nice job of capturing the idea of “Chocolove.”

The bar itself is less of a pleasant experience. Upon tasting it, I was left with the taste of a candy bar, rather than a gourmet chocolate. That’s not always a bad thing, but in this case, I really did feel like I didn’t get my money’s worth, as the chocolate had that overly sweet, incredibly milky, waxy quality to it (as a result of using lecithin, an artificial emulsifier). So while it was creamy, it was artificially so. Nor did the bar have much length (not surprising for a milk chocolate), and its finish was so sweet that it left me thirsty, so much so that I had to drink some water to get rid of the excessive caramel richness.

At the same time, the taste is very simple and rather cloying. On first impression, the bar gives off a really nice, caramel-like sweetness. Sooner rather than later, though, that sweetness becomes overdone, as the chocolate loses its more natural cocoa flavor for a very artificial sugar rush. Moreover, this bar has no nuance, with very few notes of anything but caramel.

I consider the Chocolove 33% Milk Chocolate Bar a candy bar, more or less, and it’s a boring one at that. Really, if you want caramel, stick to something a bit more unique, like Snickers.

Scores

Presentation: 4.0/5.0, particularly b/c of the poem.
Melt: 2.0/5.0
Length: 0.0/5.0. Bad even for a milk chocolate.
Value: 0.5/5.0. There’s better milk chocolates at half the price.
Taste: 1.0/5.0
Overall Score: 0.8/5.0